FAQ
How long will it
take from start to finish?
How do you view the logo design proofs
through the design stages?
How do you receive your files?
What files are included in your logo
design package?
Who owns the copyright?
Do I use clip art?
What is the difference
between a print logo and a web logo?
What if you don't
like the first set of logo samples?
Can you have more
than 1 of the final logo designs?
How
long will it take from start to finish?
I'll draw up the first set of proofs
usually within 3 days. Sometimes it may take a little
longer depending on the type of logo for example,
mascot type logos require more work than the standard
type logo. After that, each revision will usually
be completed within 12 hours, although may be a
little longer if your design needs major changes.
The whole logo design process after the initial
3 days really depends how many alterations you need
and how quick you get back to me. On average I usually
have the final logo design completed by the third
round of revisions, but I'll happily carry on fine
tuning your logo until your completely satisfied
with the final result.
How
can you view the logo design proofs throughout the
design stages?
I'll email all the design proofs
at each stage of the logo design process usually
I'll send a gif file. You can examine the proofs
at your leisure then when you're ready you can contact
me again with further instructions. There's no hurry
for you to reply to me as I don't put a time limit
on as a lot of other companies do and logo designers
do.
How
do you receive your final set of files?
I will send all of the final files
by email usually as a zip file, sometimes I may
send 2 separate emails depending on the file size.
You can also receive a CD upon request for an extra
£5.
What
files are included in your logo design package?
EPS, pdf, png, jpg, gif, tiff and
any other you request.
EPS
An EPS is a vector image of your logo. This means
you can make it as big or as small as you like without
compromising print quality. It is also the file
you can manipulate should you ever need to make
changes to your logo.
jpg & gif
A jpeg is perfect for use on the Internet. Since
it has a much lower resolution file than an eps
and cannot be enlarged without losing design detail
it is not recommended for printing. A gif is another
low-resolution file, great for web and computer
use.
PDF
A computer file format for publishing and distributing
electronic documents (text, image, or multimedia)
with the same layout, formatting, and font attributes
as in the original. The files can be opened and
viewed on any computer or operating system; however,
Adobe Acrobat is required for viewing.
PNG
Perfect for using in Microsoft Word and also great
for web use. PNG (Portable Network Graphics), an
extensible file format for the loss less, portable,
well-compressed storage of raster images. PNG also
compresses better than GIF.
TIFF
A tif can be used for basic printing and transferring
digital images among various applications.
.
Who
owns the copyright?
You do! I only reserve the right
to show your logo in my portfolio.
Copyright is automatic in the UK.
Unlike some other forms of intellectual property,
you don't have to apply for it and there's no register
of copyright holders.
In practice, however, it can be difficult to enforce
legally.
Ways in which you can help prove your authorship
of an original work, and so underpin your copyright,
are:
· leaving a dated copy of your logo design
with a bank or solicitor.
· posting a copy of your logo design to
yourself by special delivery and leaving the dated
package unopened.
Do
I use clip art?
No. I never use clip art, all my
work is custom drawn. Although I can't guarantee
that there won't be similar logos to yours.
The way I work is to initially
sketch out ideas on paper to see if I can come up
with something unique to the company logo design
I'm working on. Once I've got some good ideas together
then I'll draw up the proposed designs in Illustrator.
What
is the difference between a print logo and a web
logo?
Print logos require a much higher
resolution and need to be saved in certain standard
print formats. Some of the most common and universal
print formats for print jobs are TIFF, EPS, and
AI (Illustrator).
Creating a logo in these file formats, the logo
can be opened up and printed even without having
the original software application the logo was created
in.
Web logos require a much smaller
resolution (since they only need to be displayed
on screen). That's why they are not a good choice
for printing, as the quality will appear very blurred
or jagged on paper.
What
if you don't like the first set of logo samples?
You can
either ask for your money back or you can simply
give me some more information and I can try and
create something you like from the new input you
give me. I don't always get it right first time
round but 99% of the time my clients are happy with
at least one of the initial proofs.
Can you have
more than 1 of the logo designs at the final stage?
You can,
but I charge half the full Basic price package for
each additional logo.
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